Collaborative Case Solution (Analytics in action.)

Data Insight Brief (Telling the story behind the data.)

This subject develops students’ capability to design, apply, and evaluate data analytics processes that underpin effective business reporting and decision-making. Students analyse organisational data, risks, and quality issues; apply analytics and visualisation tools to support descriptive, predictive, and prescriptive insights; and examine the ethical and professional implications of data use in contemporary business practice.

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[Anti-requisite] EC5203 CO5111 LB5002 CO5724

[Anti-requisite] EC5203 CO5111 LB5002 CO5724 Offerings: All

Capability with Excel or similar spreadsheet package

Capability with Excel or similar spreadsheet package Offerings: All

CO5124 - Business Analytics for Ethical Decision Making

Business Analytics for Ethical Decision Making

Apply ethical, governance, and AI‑literacy principles to ensure data integrity, transparency, accountability, and responsible human and AI collaboration in decision‑making.

Communicate analytical insights and evidence‑based recommendations through professional dashboards, data stories, and collaborative decision artefacts for diverse stakeholders.

Analyse, model, and interpret business data using contemporary analytics, visualisation, and decision‑modelling tools to support organisational problem‑solving.