Observe, analyse and evaluate customer service as a customer from your assigned clients business

Quality Customer Service is crucial for a healthy hospitality and tourism business. In this subject students will analyse, and evaluate customer experiences to propose and implement focused service excellence strategies for businesses operating across the hospitality and tourism sectors. Students will liaise with Industry clients to conduct an applied research project focused on enhancing customer interactions and providing service excellence options to enhance business effectiveness and customer management.

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TO5106 - Quality Customer Service

Quality Customer Service

Research and design a customer service enhancement proposal for a business in the hospitality and tourism industry

Evaluate and synthesise service experience enhancement strategies in hospitality and tourism establishments aligned with theoretical underpinnings and practical application

Critically analyse customer service experiences in hospitality and tourism establishments